The new Long & Foster website ranked as the fastest growing site among the industry’s largest real estate brokerages in 2016. Analysis of competitive website traffic comes from Hitwise, a leading intelligence platform in online data collection, and includes the top 30 brokers by volume as rated in the 2017 REAL Trends 500. The all-new LongandFoster.com debuted in May 2016 and experienced an almost 90 percent increase in traffic, earning the site its fastest growing status. The website also had millions of additional visitors who viewed over 20 million pages in 2016.*
Easy to Search, Easy to Connect
Long & Foster and its strategic digital partners built and designed the new modern and responsive website with insight from consumers, ensuring it met their real estate needs with a full-service approach. The site focuses on home search, allowing visitors to find what they’re looking for quickly and easily on any type of device. With unique features like its Smarter Home Search, which allows consumers to search for properties by mortgage payment, more and more people are choosing LongandFoster.com.
Additionally, the site allows consumers to easily connect with Long & Foster’s real estate agents, research mortgage and insurance options, and gain insight on hundreds of communities throughout the Mid-Atlantic and Northeast United States. Consumers can even connect with agents by text, email or phone.
Everything Clients Need, Readily Available
Hundreds of thousands of for sale, rental and recently sold listings are featured on LongandFoster.com, including properties listed with Long & Foster and other brokerages. Would-be buyers and sellers can also use the site to easily find one of Long & Foster’s over 11,000 agents or more than 220 offices to help with their real estate needs. Consumers who need assistance with financing, insurance, property management, vacation rentals or settlement, will also find everything they need on LongandFoster.com.
* Long & Foster used online data from Hitwise for its own website, as well as other real estate brokerage sites (as ranked by volume in the 2017 REAL Trends 500), to identify the fastest growing site. Information about the number of page views on LongandFoster.com are from the company’s Google Analytics account, and they do not relate to the comparison.